1. Theme and Colour
It is really important that décor in a salon is cohesive and is connected in some way throughout, as when a client visits for a treatment it is up to you to provide them with an experience. A client’s first impression is very reliant on the aesthetics of your salon, as well as the personalities of your technicians. As the salon owner it is up to you to decide the mood that you want to create for your clients to feel. For example, if you want a client to feel relaxed when they come for a treatment, you should adopt a neutral colour palette for your walls teamed with calming photography, such as beach scenes or landscape views. On the other hand you may be a tanning salon that wants a client to feel ‘pumped’ for say an event or in a party-mode. Therefore in this instance you should switch your salon colours to warm tones with ‘loud’ photography, I.e. pictures of neon lights, animal prints and so on.
2. Displays
At every tanning salon, you will have your retail products; for instance tan boosters, ex-foliates, moisturisers, the works! However sometimes rather than you having to push the sales of those first hand, the way in which you display them can do half of your job for you. Presentation is key, a client is much more likely to notice a product if it is shown on an interesting mantel piece or a cleverly designed shelving system. This enhances the value of a product in many cases. At Salon Tracker we are loving the vintage frame shelves for product displays. You can get them in any colour to match the theme
At every tanning salon, you will have your retail products; for instance tan boosters, ex-foliates, moisturisers, the works! However sometimes rather than you having to push the sales of those first hand, the way in which you display them can do half of your job for you. Presentation is key, a client is much more likely to notice a product if it is shown on an interesting mantel piece or a cleverly designed shelving system. This enhances the value of a product in many cases. At Salon Tracker we are loving the vintage frame shelves for product displays. You can get them in any colour to match the theme
of your salon, against any wall back ground!
3. Wall Art
This is a lovely way to highlight meaningful quotes to clients or to display room signs within your salon. Calligraphy writing is our favourite at the moment and sometimes a few nice words on the wall can evidently make a
client’s day and improve their salon experience. It only needs to be something subtle, for example ‘you look beautiful’ above mirrors in the salon or something similar.
4. Word Art
If you don’t want to start painting and putting stickers all over your walls but still want to add a little something to your salon, framed word art is another way of doing this. You can get frames with glass words in, or similarly design the canvas’s yourself! Just of a few words that will give your clients that little ‘pick-me-up.’ This is one of our favourites!
Salon Tracker x
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