Black Friday is fast approaching so normally around this time of year we would be giving our best advice on how you could take full advantage of this event. However, we know that this year because of some external factors such as the cost-of-living crisis, some salons may be struggling to decide whether or not they can afford to do something this year. This is why we decided that in this weeks’ blog we are going to give you some ideas on how you can do Black Friday in the most cost-effective way.
Tombola
One thing that
you could do in the salon is a tombola. You could charge whatever is reasonable
for the prizes that you are giving out. You could include both retail products
and either full services or discounted services as prizes. One great thing
about doing something like this is that it gives you a way to get rid of some
of the stock of the retail products that you have in your salon. By offering services
or discounted prices on services, this also gives the customers who win them
the opportunity to try new things that they may not have tried before. If they
enjoy the service, they may then continue to get booked in for this service which
would be beneficial for the salon in the future.
Refer a Friend
Another way
you can continue to reward your customers is to offer a ‘refer a friend’ deal.
This would benefit both you and your customers. It’s great for customers
because by just bringing a friend in they could gain a reward such as a free
small retail product, a free sunbed session or money off their booking. This
would also be great for the salon as by your customers referring a friend, you’re
in turn getting a new, hopefully loyal customer.
Utilise
our Offer!
Running from
the 8th of November to the 8th of December we have our
very own black Friday offer on our software, hardware and SMS packages.
If you’re currently
thinking about making the move over to a software management system from a
paper based one or are thinking about swapping providers, if you sign up with us
before the 8th of December, we are offering 50% off your first month’s
payment on all of our feature packages.
We are also
offering up to 15% off all of our hardware. Whether this be because you’re wanting
to start fresh with all new hardware, including PC’s, POS hardware, fingerprint
readers and signature pads or if you’re just wanting to upgrade some of the equipment
you already have, drop us an email detailing what you require, and we can send
you over a personal quote.
Finally,
the last offer we have on for new and existing customers alike is 15% off all
SMS text bundles. These SMS credits can be used for a number of things including: Booking reminders, marketing texts, online booking PIN reset texts and finally
our newest feature, payment texts. This means that if a customer is getting
booked in in the salon or over the phone and a deposit is required, you can
send them an SMS text with Stripe payment link for them to pay their deposit.
If you
would like to take advantage of any of these deals or would like any more advice
on what you could offer in your salon call us on 0113 350 8230 or email us on info@salontracker.co.uk
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