You're probably wondering what these secrets are... and why you don't know them already.
The thing is, although salons are very similar in what they do, they can be very different in how they do things. Therefore what works well for some may not for others, so we've spoken to a number of salons and gathered together just what it is that they think keeps their salon busy regardless of how small or big a thing it is...
Treat being a stylist/ therapist/ beautician as your hobby and not your job!
When your job is all about making someone look and feel good about themselves you begin to get the same feeling. If you do it for fun, your 'job' actually turns into something to look forward to every day. Having that passion for your job will reflect in how your work looks and how your clients react. This goes both ways though and if you treat your job as a chore then that will show too. The brighter you make work feel, the more likely a customer is to book again!
Accepting the ups and the down's as a learning curve rather than a set-back
Learning to deal with the downs of a salon as a learning curve not a set-back is the best decision you could make. For example, if you have an unusually quiet period in Summer... why could that be? Did you do enough marketing? Did you remind clients to re-book after 6 weeks? If not, instead of dwelling on it, why not make use of the quiet time? Send out a marketing campaign from your Salon Tracker marketing suite offering 20% off treatments for the week. Or, why not focus on your social pages and put some offers on there? Business will be booming again all because you were proactive rather than dwelling on a setback.
Finally...
Salon Software i.e. Salon Tracker!
If you're still running your salon with endless paper cards for your tanning beds and messy hair and beauty diary's with pages ripped out and words that have been tried to be erased whilst sending your appointment reminders manually from your own phone... then it's time to move on. Our users say using our software has saved them time and gives them more hours in the day. This means they have no compromise on personal time and they can invest the extra time in the salon.
Salon Tracker boasts many features and is always improving the software based on user needs and feedback. Features include, SMS appointment reminders and marketing suite, extensive business reports and charts, re-book reminders and more.
To get your FREE demo and trial go to https://www.salontracker.co.uk/FreeTrial.aspx to have your salon turned around!
If you have any other questions or queries then please get in touch with us via, info@salontracker.co.uk or call 0113 350 8230 between the hours of 9am and 5pm
Thanks for reading!
Salon Tracker Team
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