Reduce No Shows
One of the easiest ways to save money in your salon, or
rather not miss any opportunities to make money, would be to reduce your no
shows! Now, if you have Salon Tracker then I’m sure you know all about our SMS
appointment reminders, and are hopefully using them. If you just clicked on
this blog because the title interested you, then we suggest putting some sort
of strategies in place to reduce your no shows, for example some sort of offer
if they book another appointment. You could also take a deposit for bookings,
in order to prevent clients booking appoints and not showing up. The last thing
you want is 30 minutes or even a couple of hours free time when other clients
could’ve booked appoints, so why not try a few different strategies and see if
you can reduce those no shows!
Stock
Maybe you’ve been using the same supplier for the last few
years, and would feel bad if you changed to another, but if there’s a cheaper
option out there then maybe you should. Spend an hour or so doing some research
online and see if you can find a cheaper option, it could save you a little bit
of money each month! You could also sell off any old stock, that you haven’t
used, to your customers, instead of chucking it out or just leaving it to rot in
the cupboard. You might not make too much from it but its better than nothing.
Finally, don’t buy too much stock! There’s no need to spend extortionate
amounts of money on stock that you don’t need or won’t use. So, each month, if
you’re not already, keep a record of how much stock you have bought and used,
so that you can figure out a suitable value you should order. It might take you
a few months to get sort of an average number but hopefully this should get you
on the right track, and help prevent unnecessary amounts of stock piling up. You
can track your stock count with our professional and enterprise subscriptions,
giving you the ability to easily view all of your retail products and the
amount you currently hold.
Utilities
This might not apply to all of you, but if you’re spending
say £30 a month on super-fast fibre internet in your salon but barely use it,
then you’re wasting your money. Have a look online for the best deals, and
downgrade your internet! Saving £10 a month on your
internet may not seem like a lot, but if you did this for all of your
utilities, like your electricity, telephone, gas, etc. then you could be saving
a lot more money each month. Spend a few hours doing some research and see
if you can find any better deals than what you have now. You could even get a
smart meter and see if there’s ways that you can reduce the amount you are
paying for your electricity.
Marketing
Social media is the perfect place for you to advertise and
promote your salon to any potential customers, and the fact that it is free is
an added bonus. Facebook is no doubt the biggest social media platform for salons, with the
ability to create a company page it not only allows you to promote any deals or
new services to your customers, but also allows your customers to leave reviews
and engage with you and your salon. The more positive reviews and page likes
your Facebook page has, the more likely a potential customer will visit your
salon and not your competitor down the street! Think of it as sort of an online
Yellow Pages book. Gaining Facebook reviews is made simple with our Salon Tracker software as you
can send out SMS messages to your customers asking if they will leave you a
review on your Facebook straight from the system!
These are just a few ways in which you can save some money
in your salon, now it’s all down to you to start your saving! Don’t forget, Salon
Tracker has a few features that can help towards saving you some money, so if
you want your free demo and 2 week trial of our software, don’t hesitate to
call us on 0113 350 8230, enter your details on our website www.salontracker.co.uk or email us on info@salontracker.co.uk.
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