Tips To Keep Your Clients Engaged Throughout The Lockdown

Hi everyone, hope you’re all keeping well and managing throughout this third lockdown. We completely understand and appreciate how hard this time is for our industry, especially as we have been in and out of lockdowns and different Tier’s throughout the last 9 months. There has been a lot of adapting and alterations to appointments to take care of, but we’re in this together and we’re here to help you every step of the way. And now that we find ourselves with these 6 weeks of lockdown, where the Christmas rush is over, this gives you some time to reflect and prepare for 2021. So, we wanted to use this time positively to help you, our clients, with a few little tips for what you can be doing in the meantime, to keep your customers engaged and ensure they return to you once can reopen your doors once more!




Competitions

Everyone loves a competition, and not only does this give one lucky a winner a prize, it also adds some positivity to everyone’s day in the hope that they might win too. And also, competitions are the best way to get your brand shared among your followers; their family & friends, and their further followers! And the prize doesn’t have to be something hugely costly, as we know that everyone is having to spend carefully at the moment. It could simply be that they get the privilege of having the first appointment choice with you after lockdown? Or if you can stretch to a little discount, maybe an offer on a treatment or a free retail product if you are able to offer this to the winner. Something to have a little think about!



New Product Showcasing

Currently, a lot of people are finding themselves with lots of time on their hands and so what not better way to engage with your audience whilst you know you have the time to capture their attention. Are you going to be launching some products soon, perhaps a new brand of colour treatments, new gel nail colours or even new moisturiser shots? This would be a great time to utilise the market and showcase these products to your audience. Share the idea of a zoom call to your followers, it only has to be something short (it could literally be 20 mins) but if you offer only a limited number of places to make the event feel more exclusive, you could try and get a few clients on a call to interest them in anything you have upcoming! Also, if any of you offer online sales what a great way to also achieve some of these.



Tutorials

Over the last year, many of us have had to resort to home lockdown beauty regimes, and try out styling our own nails and hair! But we definitely need advice from you, the professionals! So again, similar to the product showcasing, how about doing a little treatment tutorial for your followers to try at home? It could be something as simple as ‘how to do a home French manicure’ or ‘working from home every day make-up tutorial’ (for all of us that have to be zoom ready for virtual meetings!) Whichever you decide, this is another great way to keep your followers engaged and involved with your brand until they are able to start making bookings with you again.



Test/Sample Kits

Do you have any samples of exfoliators, creams, facemasks lying around that could potentially be used as sample kits? If you’re in a position where you are able to afford this, how about doing a giveaway, for the first say 15-20 followers that comment on a post for a free sample? Especially if these are new product samples, what a great way to great way to get clients to try these out first to hopefully promote them to further buy from you later? You could also ask for feedback in return of a free sample; in order to use these testimonials to help sell to further clients in the future!



Free Online Consultations

And finally, even though you can’t offer your clients in person consultations at the moment, how about doing an online one? Zoom is everyone’s new fave platform, where you could invite followers to pick a slot on your zoom calendar and have a free consultation for their next treatment. Whether this be a skin consultation for a facial booking or even a hair consultation if they are thinking of switching up their hair colour, these same consultations that you would usually offer at the salon can be just as informative online; another little something for you to think about and to guarantee yourselves some future bookings!

We hope that some of the information we have offered today is useful to you, and even though your salons are closed at the moment, don’t forget we are still on hand to help you with any marketing or salon advice if you need us anytime!



Keep in touch, and stay safe x


Salon Tracker

Important Message for all of our Clients

Important Message for all of our clients in the UK and Ireland:

First of all, Happy New Year! We hope you all had a lovely Christmas and festive period, even if it looked a little different for us all this year.

We know this isn't the start to the New Year that we'd hoped for; but we have been here before and know we can get through this. Our team will do our absolute best to help you as much as we can during this time.

Following yesterday evening's announcement from the Prime Minister; that England is to be placed in to National Lockdown with immediate effect, in order to do our best to support you during this time, we are freezing all of your software payments for the duration you have to be closed.

We also continue to freeze payments for our clients in Northern Ireland, Scotland, Wales and Republic of Ireland for the duration that you have to remain closed and we will keep monitoring your regional government advice.

These payment freezes will remain in place until further notice from the government.

Please bare with us during this time as there are a large volume of clients to process. You will however all be credited any pre-paid days you had remaining from your recent payments once you are able to reopen.

During this time, you are still able to access your software, should you need this for reporting or marketing purposes.

We will also be pausing all SMS appointment reminders from today; so these will stop for the foreseeable for any upcoming bookings that you already had booked in. Please again bare with us with this, as there are a lot of clients to process.

If you would like any help, training on the system or want some tips on sending a marketing campaign to your clients, please don't hesitate to call our team on 0113 350 8230, or drop us an email at info@salontracker.co.uk.

We wish you well during this time, stay safe!

The Salon Tracker Team.

Merry Christmas from the Salon Tracker Team x

So, Christmas 2020, and what a year this has been. Definitely not the year or Christmas we were expecting or had hoped for, but here we are! Despite the difficult months we have faced and what looks like a few challenging weeks ahead, as a company throughout this year we have tried to do all we can to support you our lovely loyal clients, and we want to thank you for your patience and understanding over this time. We appreciate how tough times have been for you over the past 9 months, and we want you to know we will do everything we can to help to support you as we continue in to the New Year and throughout 2021. We want to again thank you for using Salon Tracker over 2020, it has been a pleasure to work with you during this time, we are all in this together!

If you didn’t catch our post last week, we just want to again reiterate that all payments for our clients located in Tier 4 in England, Northern Ireland, Scotland and Wales, will remain frozen for the duration that you have to close. We will also closely monitor the news over the coming days, and should changes affect any of our clients in other areas of England, we will act accordingly and pause your payments too.

If you are still open over Christmas, we will be open today until 5 and then we will re-open on Monday 4th January at 9am.

Please note: we are closed Christmas Day, Boxing Day, Bank Holiday Monday (28th December) and New Year’s Day.

If you require urgent support for licensing or timer controls over 29th, 30th and 31st December, please contact us on 0113 350 8230 and leave a voicemail and we will get back to you with best endeavours.

We hope you all have the best Christmas that you can, even if it looks a little different for us all this year, but we go in to 2021 with the best hopes that we can, hoping to be in a much more positive situation this time next year.

Merry Christmas and a Happy New Year,

The Salon Tracker Team x

Important Message for our Clients

Important Message for all of our Clients:

Following the announcement from the Prime Minister on Saturday that many regions in England were to be placed in Tier 4 restrictions from Sunday 20th December, in order to do our best to support you during this time, we are freezing all of your software payments for the duration you have to be closed.

We are also freezing payments for all of our clients in Wales, Scotland and Northern Ireland, who have similar Tier 4 lockdown restrictions nationally; starting Sunday 20th December for Wales and beginning from Boxing Day for Scotland and Northern Ireland.

These payment freezes will remain in place until further notice from the government.

Please note: For any salons that are currently still open, if restrictions from the government alter in your local area instructing your salon to close, we will pause your subscription payments until further notice.

Clients who are currently facing closure; please bare with us during this time as there are a large volume of clients to process. You will however all be credited any pre-paid days you had remaining from your recent payments once you are able to reopen.

During this time, you are still able to access your software, should you need this for reporting or marketing purposes.

If you would like any help during this time, training on the system or want some tips on sending a marketing campaign to your clients, please don't hesitate to call our team on 0113 350 8230, or drop us an email at info@salontracker.co.uk.

We wish you well during this time. Stay safe!

The Salon Tracker Team x

It's BLACK FRIDAY (countdown to Christmas is officially on!)

It’s BLACK FRIDAY! 🖤🎄✨

And so we wanted to bring to you an exclusive deal, to help you kick start your marketing for reopening and also towards your appointment reminders for your busy December!

We are offering:
✨15% Off ✨ all of our text bundles from today until 11th December! 

And don’t forget, if you’re new to us, we are also offering:

✨30% off first 3 months subscription✨
✨10% off hardware✨

(this applies to all hardware purchases made before 11th December!)

Happy Software shopping🎄🎁✨

And less than a week to go till most of our clients can re-open, we're so excited to be working with you all again, let the countdown to Christmas begin!

Salon Tracker x

Salons In England Can Re-open on Weds 2nd December!

Important Message for our UK Clients

It has been confirmed that the reopen date for salons in England is now Weds 2nd December.

All Salons in England have been given the go ahead to reopen in every Tier  

We will be restarting all subscriptions from Weds 2nd December, taking any pre-paid days into account and crediting you those before taking your next payment.
As your software has been de-active for a few weeks, you may require your activation code to relicense the software. To get your activation code, please call our team Monday-Friday 9am-5pm and we can provide this for you. Please be aware that our phone lines are busy at this time, so there may be a slight wait before we get back to you. We appreciate your patience at this time.

If you require your clients tanning or beauty courses extending, we are also able to do this for you and would advise that you call prior to the reopen date, in order to get this sorted before you reopen as we expect our phone lines to be busy on Weds 2nd Dec. We are open Monday-Friday 9am-5pm to sort this for you.

Salons in Northern Ireland and Scotland affected by further closures, we will not charge you for the time that you are closed and will restart payments when you are able to fully reopen. 

Salons in Wales, you continue to remain open! 

We can’t wait to be working with you all again soon, let the countdown to Christmas begin

Salon Tracker x

BLACK FRIDAY HAS ARRIVED (a week early!)

Black Friday is just around the corner, only 1 week away, on Friday 27th November. However, after the year we've all had, we thought we'd treat you and bring you our offers 1 week early!

Starting today Friday 20th November - Friday 11th December, for 3 weeks we will be offering you:

30% Off First 3 Months Software
10% Off All Hardware Purchases

And, if your salon is still subject to local or regional lockdowns during this time, don't worry as we will extend your trial period until you are able to re-open, not taking your first payment until you can open your doors again.

To claim your offer, simply head to https://www.salontracker.co.uk/FreeTrial.aspx to enquire for your FREE TRIAL, and if you are on trial before 11th December, you are still eligible for our offer from your first software payment. All hardware purchases must be also made before 11th December to be able to redeem the discount.

Happy Software Shopping! And as always, any questions our team are on hand Monday to Friday, 9-5 to answer all of your questions.

Hope to speak to you soon,

Salon Tracker x