Feature of the Month – Salon Insights

Following our last feature of the month we thought to continue to write about a feature that you perhaps didn’t know about.Therefore, this month we are introducing Salon Insights, a feature that has been around for a while and we thought to remind you of its advantages. If you haven’t heard about it yet, it is basically an all-round analytics tool that helps you keep track of sales, performances indicators and growth of your salon throughout the year. It is the perfect tool to find out when your busy periods are and what months are quieter. This not only helps you to plan accordingly to any busy periods but also helps to think about promotions when you have quieter periods. Salon Insights can be accessed on a PC or mobile device and is a beneficial way to stay in control of the salon, especially if there should be a time when you cannot be present to oversee everything.

But what exactly is Salon Insights? 

Salon Insights is powered by Microsoft Power B.I and has the ability to view important information about your business including sales projection charts. 

How does it work? 

Microsoft Power BI powers Salon Insights, which is a suite of business analytics tools that deliver insights of your salon. Meaning, you can connect to hundreds of data sources and simplify data. The tool produces reports, then publish them for your salon to view on the web and across mobile devices.

How does it work for your business?

Salon Insights is more than just your advanced business reports. It analyses information in more detail and provides graphical charts that you can customise to meet your needs. 
The feature provides salons with a range of dashboards, allowing you to view extensive stats visually through different graphical displays. This makes it easy to measure salon performance, which can be tracked against retail trends in peak periods, for example Christmas, school holidays and wedding season. These are just one of the obvious stats that are available, but there are some pretty cool settings that lets you even measure heat maps to conduct information on how the weather can effect your business as well.

The great thing is that once you have collected some data, whether it be a few months or a year, you can then compare your performance of previous months/years and see how your Salon is performing.

(Salon Insights compares customer data to the previous year to measure progress)

Salon Insights feature can be accessed through an app on your smartphone or tablet, making it accessible 24/7 anywhere, at any time as long as there is an internet connection. When you are at home the feature can be accessed on any PC and Laptop as well. This is particularly beneficial for multi-site salon owners as they can select to view stats and performances for specific sites without needing to be present at that location or logged in the Salon Tracker system. Even if you don't own multiple businesses this feature is still beneficial to keep track of performance and growth of your business.  

Now that we gave you a little overview of the features you can see for yourself that it is extremely worthwhile for all any business. If you combine our software with Salon Insights you can organise and evaluate large volumes of data, quickly and accurately. The tool will process these results in graphs that are simple to extract data from and plan accordingly to these results.

Salon Insight is available on our Enterprise package. If you would like to find out how this can benefit your salon then get in touch with us via phone or email. Our sales team is available during regular office hours Mon-Fri for any questions.



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