'Don’t sell, prescribe. “If you went to the doctor and learned you had
bronchitis, you’d want her to tell you what to do to get better. Recommending
products is the same thing.” Listen for the issues your client shares about her
hair, and prescribe a solution in the form of a treatment or styling aid.' (Dana Nasatir, firstchair.com, 2014)
25 Sept 2014
Retailing Secrets
'Don’t sell, prescribe. “If you went to the doctor and learned you had
bronchitis, you’d want her to tell you what to do to get better. Recommending
products is the same thing.” Listen for the issues your client shares about her
hair, and prescribe a solution in the form of a treatment or styling aid.' (Dana Nasatir, firstchair.com, 2014)
Bliss: Tanning Lotion Supplier
Operating since 1995 and based in Leeds, Bliss has earned its reputation as the UK & Ireland’s largest supplier of UV tanning lotions an...
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Remember, last time we spoke about tanning security at the salon and how to avoid being fined? Don’t worry if you have missed it. I will i... -
It has been over two years since our last ‘Meet the Team’ blog and a lot has changed since then, with some people who you were introduced to... -
Our hairstylists are SO important to us… extremely important to some people. I mean, a survey conducted by Daily Mail (2013) showed t...